In e-commerce operations, maintaining digital shelf information with high quality details is one of the primary focuses of CPG companies & retailers. While other areas of e-commerce like supply chain have been optimized to a large extent, a lot of manual work in managing product content still hinders customer experience and effective sale of products. This is due to changing retailer requirements, multiple internal systems where information is stored, manual quality checks etc.
PICSA is a product information and content syndication automation framework that helps you transform your e-commerce ops to enable your teams to relieve themselves of manual tasks and focus more on high value tasks such as analyzing and optimizing sales.
Spend more time on customer experience and sales optimization strategy rather than updating & validating product information
Ensuring consistent, accurate information across e-commerce ecosystem – 24/7