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Application Modernization and Cloud Migration Reduced TCO and Enhanced Performance | Global Leading Sell Side Advertising Company - Casestudies

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Application Modernization and Cloud Migration Reduced TCO and Enhanced Performance | Global Leading Sell Side Advertising Company

Feb 23 2024 ,

Modernize and optimize client's application from monolithic to microservices, making it cloud-native.

The Client:

The client is one of the world’s largest independent sell-side ad platforms, helping across succeed across all the advertising channels.

The Challenge:

The Client’s Advertising and Bidding platform had to be built to scale up with additional servers at least 2 times a week to manage the bandwidth and traffic generated. There were no optimization or filtering capabilities available to remove the unwanted workload.

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