Case Study
February 23, 2024

Integrated App for GTM Releases for an Innovative SaaS Company

Digital Engineering
IT Services

The Client

The client is one of the most innovative software companies based in the USA that develops cloud computing platforms to help companies manage digital workflows for enterprise operations.

The Challenge

The Client had challenges in monitoring the product and workstream timelines, as GTM Readiness was a siloed effort that involved multiple tools and applications. Without a common platform to track various activities involved, the overall progress was being tracked manually. It also involved monitoring status, addressing risks, and measuring post-launch health across disparate systems and processes. This was resulting into a highly inefficient workflow.

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